Our Mission

At Meraki Innovation, we are dedicated to fostering innovation and entrepreneurial thinking to drive positive change. We believe everyone should work with Meraki. Meraki is a Greek word that means doing something with your whole heart, creatively, and putting a part of yourself into your work—acting out of passion, curiosity, and a genuine love for creating.

Our mission with ideaX is to unlock the creative potential in everyone by transforming traditional ideation processes into engaging, collaborative, and enjoyable experiences.

About the Creator

Ayelet Cohen, founder of Meraki Innovation, is a dedicated social entrepreneur with a deep passion for the intersection of innovation, public engagement, and social impact. With over 12 years of extensive experience, she has spearheaded numerous initiatives aimed at promoting innovation in education, fostering economic growth through entrepreneurial ecosystems, and advancing social innovation projects. She has been teaching entrepreneurship programs for many years and has worked with hundreds of entrepreneurs, guiding social organizations and startups in strategy formation.

Why We Created Ideax?

In today's rapidly changing world, skills like critical thinking, problem-solving, creativity, mental flexibility, collaboration, and independent learning are more important than ever. Companies across industries are seeking individuals who can navigate complex challenges and devise innovative solutions.

We noticed that in many educational settings and organizations, participants often struggle to identify meaningful problems to solve or feel limited in their creative capacities. Traditional brainstorming sessions can be unengaging and fail to stimulate the depth of thinking required to address significant issues.

ideaX was created to address these challenges by providing:

  • Structured Inspiration: Presenting significant global challenges aligned with the Sustainable Development Goals (SDGs) to give context and purpose to the ideation process.
  • Technological Exploration: Introducing cutting-edge technologies in an accessible way to inspire innovative applications and deepen understanding.
  • Creative Provocation: Offering thought-provoking prompts and techniques to push participants beyond conventional thinking.

Our Approach

We believe that learning and innovation should be an active and inclusive process. By involving all participants in a hands-on, game-based activity, ideaX promotes high engagement levels and ensures that every voice is heard.

Our approach is centered around:

  • Active Learning: Encouraging participants to take charge of their learning journey.
  • Collaboration: Fostering teamwork and the sharing of diverse perspectives.
  • Flexibility: Providing a framework that can be adapted to various group sizes, time constraints, and objectives.
  • Impact: Focusing on solutions that can make a real difference in the world.

Together, Let's Shape the Future Through Innovation

At ideaX, we're not just playing a game—we're cultivating the skills and mindsets needed to tackle the challenges of today and tomorrow. Join us, and let's inspire the next generation of innovators together.

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